licensing - Brit Chicks®
Brit Chicks® is a fashion inspired, lifestyle brand featuring a group of girls representing the multi-cultural mix existing in society today. These girls are true chicks – gorgeous and flirtatious they make Brit Chicks® a fun and aspirational design based property for girls aged 9 to 14 years whose primary interests are in music and mobiles, fashion and friends.
Image is everything at this age and Brit Chick® are iconic, instantly recognisable characters that are presented with fun lifestyle captions which our target group will identify with.
The brand is all about glamour and this is reflected in the richness of the design. The Brit Chicks® brand is primarily communicated through its innovative products. The colour palette includes girls’ favourite colours using strong pantones that enhance the visual quality and give impact on shelf
Brit Chicks® & © 2006 brand champions ltd
